Marketing is hard work. It takes sheer grit mixed with a little creativity. The relentless demands of marketing to sell books can wear you down—especially when you are wearing multiple hats such as author, publisher, and marketing manager.
The other day I came across this little quote:
When a book leaves your hands, it belongs to God. He may use it to save a few souls or to try a few others, but I think that for the writer to worry is to take over God’s business. ~Flannery O’Conner
This little quote sure helps one refocus. When the demands of publishing and selling books start to weigh you down, remember, God is in control.
When promoting the Kingdom of God, getting your books into people’s hands is God’s business. All you can do is what you know to do. Do that and ask God to bless your feeble efforts. After all, if he can feed over 5,000 people with two small fish and five little loaves of bread, he can multiply your marketing efforts to reach thousands of people, if that is his desire.
Today, take rest in knowing that your books are in good hands. When the work is hard and the physical results are slow, remember, in God’s economy it’s the spiritual results that matter.