“An investment in knowledge pays the best interest.” ~Benjamin Franklin
There is always more to learn. Anyone who wants to improve—whether that is in a sport, a hobby, an ability, or any skill—must learn something new. The same is true for anyone producing books. To improve, whether that is the quality of the product or the marketing of the product, you must learn new skills and techniques.
I have always said that the purpose of this blog is to educate and inform small publishers and independently published authors about publishing and marketing Christian books. Now I have decided to take this one step further with a new service: Marketing Christian Books University (MCB University). MCB University provides on-demand seminars to help you become more successful in publishing and marketing your Christian books.
MCB University has rolled out its first seminar: Endorsements Help You Sell More Books. This 45-minute, on-demand seminar teaches you everything you need to know to obtain endorsements for a book. Instruction covers:
- What endorsements are,
- Why endorsements are important,
- Whom to ask for endorsements,
- When to seek endorsements,
- How to request an endorsement, and
- Where to use the endorsements you receive.
MCB University is sponsored by Christian Small Publishers Association (CSPA). As such members of CSPA can access the on-demand seminars for free. Non-members, can access these seminars for a very reasonable fee (CSPA strives to keep all services affordable).
- Members of CSPA can access MCB University on-demand seminars on CSPA’s website.
- Anyone else can access MCB University’s on-demand seminars for a fee by clicking here.
Stay tuned. More MCB University on-demand seminars will be rolled out in the coming months.
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