If you are an author or publisher producing Christian books, the Bible is important to you. After all, your books are meant to encourage people on their journey with God, and the ultimate guide for this journey is the Bible.
In fact, no other book has had a greater impact on history than the Bible. No book has sold more copies. The average American household owns four Bibles. However, they usually sit unread on the shelf.
Studies show that in one generation the number of occasional Bible readers fell by 20 percent—the equivalent of about 700 people per day. In fact, fewer than 20% of Americans read the Bible outside of church. If this trend continues, by 2040 two-thirds of Americans will have no meaningful connection with the Bible.
In an effort to reverse this trend, the Institute for Bible Reading was launched last month on November 15. A team of executives from the Bible publishing industry came together to form the Institute for Bible Reading (IFBR), an organization focused on combating the silent crisis of Bible disengagement. The group is committed to changing the prevailing assumptions and practices around Bible reading, which they claim perpetuate a hyper-individualized and fragmented Bible-reading experience.
IFBR’s mission is to give people tools and frameworks that fundamentally change the way they read the Bible so it can achieve its mission and become the story that defines their lives. The group plans to launch a major campaign to introduce new Bible reading practices for the church soon.
I applaud the efforts of IFBR. The Bible is extremely important book. It is our greatest source of spiritual food. Regular consumption is required to be a healthy growing follower of Christ. As authors and publishers, we need to be regularly feasting on the Word of God in order to be able to feed and provide guidance to others.
If you care about Bible engagement, you should check out the Institute for Bible Reading. It may be a resource that you can offer the people who read your books and are in need of some resources to begin to read and understand God’s Word better.
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