Harnessing the Power of Community

Social media is powerful. A Marketing Think survey showed that 81% of purchase decision makers used online communities to make their choices.

Online communities for book lovers have been around for years. These communities allow readers to keep an online record of the books they have read and those they want to read. They can share these lists and their reviews of books they have read with other readers in the community. Authors can also join these communities to interact with readers and promote their books.

community

Goodreads is by far the largest and most popular of these online book lover communities, but it is not the only one. Others include:

Earlier this year, a new book lover social media community was formed. This new site for book lovers is offering a new twist. Reader’s Legacy is combining an author/reader community with an e-commerce bookstore. Believing that there is an increased consumer demand for experiential online shopping, Reader’s Legacy is a community first and a bookstore second.

Reader’s Legacy has incentivized their site by offering members “Litcoins”. Litcoins are similar to Bitcoins. A Bitcoin is a digital currency with encryption that allows individuals to anonymously purchase goods and services online. Litcoins are also a digital currency, but unlike Bitcoins—which can be widely-used on the Internet—Litcoins can only be used in the Reader’s Legacy store.

Members of the Reader’s Legacy community earn Litcoins for doing various activities on the site. As readers add books to their virtual library, follow friends, become fans of favorite authors, share interesting posts on social media channels, link other social media channels to a ReadersLegacy.com account, and make posts, they are awarded badges of recognition. For every badge earned, readers are given Litcoins. Litcoins can be redeemed for physical books through the Reader’s Legacy store.

Reader’s Legacy offers authors one more place to harness the power of communities. Authors can use online communities to develop an audience and gain more reader’s for your books. One of the benefits of joining Reader’s Legacy is that it also gives you one more place online to sell your books.

Any author can sign up for an account on Reader’s Legacy and offer their book for sale through the site. You can even sign your book up to be part of the Litcoin program. Learn more about selling your book on Reader’s Legacy at https://www.readerslegacy.com/indy-authors.

Related Posts:
Social Media Success
A Successful Social Media Strategy
How to Effectively Use Social Media for Your Book

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2 thoughts on “Harnessing the Power of Community

  1. Just need to vent – not related to this post. I had the thought of trying to connect with other local Christian authors – and maybe we could help each other out. Even just becoming familiar with each others work could be a help. But perhaps if several of us came together we might – together – get a local Christian store to feature a small shelf of local or indie authors. Or maybe we could rent a table together and feature our books at Christian events. Well, I’ve not had much success. For example, the one author just seemed standoffish and wanted proof or evidence that having our books at an event would be beneficial. This person seemed to think it was a dumb idea. Sigh.

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