10 Social Media Statistics You Need to Know

Social media is an important part of many successful book marketing campaigns. For authors, social media can help you broaden your audience and increase your reach—exposing more people to you and your books.

If you use social media as part of your book marketing efforts, below are 10 social media statistics that you need to know. In particular, these two statistics stood out for me:

  • 54% of social browsers use social media to research products (this includes books).
  • 49% of consumers depend on influencer recommendations on social media.

These statistics indicate that if you can get your readers and fans to talk positively about your book on social media, sales will follow.

10 Social Media Statistics

Related Posts:

Two Truths You Should Know About Social Media
What Successful Authors Do
Don’t Get Lost in the Noise

Don’t miss out on any of the great information shared in this blog. Subscribe to receive each post in your email box. Just click here.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.