7 Traits for Indie Author Success

Every book is a startup business. A book needs a mission statement, a marketing plan, and a budget. As an indie author, these are all your responsibility—making you an entrepreneur. Do you have an entrepreneurial mindset?

7 Traits for Indie Author Success

Indie authors are entrepreneurs. Successful entrepreneurs have a number of things in common. These individuals have a way of thinking and acting that is different from other people. The good news is that anyone can learn to think and act like an entrepreneur and reap the benefits. Following are seven distinct traits of entrepreneurs.

1.  Have Passion

Entrepreneurs tend to be highly passionate about their work. In truth, this passion is what often propels them to success. After all, passion is contagious. As an author, no one else is going to be as passionate about your book as you are. Don’t expect others to sell your book for you. As the author, you are the one with the belief in your message. Let your energy shine through when you talk with others.

2.  Try New Things

An open mind is required to try new things. Don’t stay set in your ways. Successful marketing requires that you adopt new strategies. Instead of just hearing or thinking about new great marketing ideas, try some out. Watch what other successful authors are doing and use what makes sense for your books.

3.  Willing to Take Risks

Little is gained without risk. Entrepreneurs have to be willing to take risks to move their business forward. As an author, both publishing and marketing your book involve risks. Sometimes you have to risk money for advertising and promotion with no guarantee that you will have a return on your money. Be willing to take risks, but be wise about the risks you take. Do your homework to minimize your losses.

4.  Network with Others

Business is all about relationships. Solid relationships are the pathway to success. After all, the number one reason people buy a book is because they are familiar with the author. The more you work on building relationships with readers, the wider your audience will be for your book. Building relationships with other authors can also help pave the way for more success. Collaboration is a powerful tool.

5.  Think Outside the Box

Entrepreneurs are creative problem solvers. They are able to apply unconventional approaches to overcome challenges. As an author, your challenge is to get your book noticed. This takes creative, out-of-the-box thinking. Being able to brainstorm creative techniques for your book promotion strategies is important.

6.  Ready for Roadblocks

Entrepreneurs understand that they will face problems and challenges. Being mentally prepared to deal with these setbacks is crucial for success. Life and business are not easy. As an author, you will run into roadblocks and become frustrated when your efforts don’t produce fruit. A mindset that is ready to overcome challenges will serve you well.

7.  Determination

Determination is all about the firmness of your purpose. Determined individuals don’t easily give up. They stick it out for the long haul. Entrepreneurs know they must do hard work to succeed. Determination will get you where brains and brawn cannot. So, be determined, be resolved to do what it takes to get your book and message to the people who need it.

I encourage you to incorporate these seven traits into your life and act like the entrepreneur you already are as an indie author. When you do, you will experience more success.

Related Posts:

Overcoming Roadblocks to Marketing
What Successful Authors Do
Three Lessons from a Successful Entrepreneur

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Photo courtesy of Tumisu.

The Secret to Success

Henry Ford once said, “Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young. The greatest thing in life is to keep your mind young.

Are you looking to learn how to become a more successful author or publisher?

If you are on a tight budget, the Internet abounds with numerous free opportunities for publishers and authors to learn more about writing, publishing, and promoting books.

Of course, the free information is usually not as in-depth or as thorough as the information you receive through paid subscriptions like the newsletter that Christian Small Publishers Association (or any other publishing or author association) offers with a  membership. Many of our publishers tell us that the information in the CSPA newsletter alone is worth the price of their membership dues.

That said, there is still much to be gained from the free information available to you on the Web. I could list multiple blogs, e-newsletters, and other resources for you to find additional information on how to be more successful. Instead, today, I am going to point you to two free online magazines.

The first one is Book Business. This e-journal is published six times a year and offers publishers strategies for better management. It is produced by the same people who put on the Publishing Business Conference & Expo each year. You can read the magazine online on the website, or sign-up to receive this magazine free-of-charge via your email inbox.

The Author Entrepreneur Magazine is a new publication. This magazine is published monthly and is dedicated to helping author entrepreneurs build a successful and sustainable business. You can read this journal in PDF format on the magazine’s website.

Learning is truly the path to success for both authors and publishers. If you can’t afford more, then at least take advantage of these free learning tools and then put what you learn into practice.

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