June is Audiobook Month!
If your book is available in audiobook format, this month provides a great opportunity for you to promote, promote, and promote your book.
As an author, you don’t want to inundate people with just information about yourself and your books. Your followers—on social media, your blog readers and those who receive your emails—want you to add value to their lives. This means giving them information or entertainment that enriches their day.
So, here are two ideas to add value during Audiobook Month while promoting your books. Let these two suggestions get your creative juices flowing to help you create more ideas.
1. Host a Giveaway of Your Audiobook.
Hold a contest and give away one or more copies of your audiobook this month. This is a great way to highlight your book and collect emails for your future email marketing efforts.
Unsure how to go about hosting an online giveaway? Members of Christian Indie Publishing Association (CIPA) have access to the CIPA Guide: Online Giveaways, which provides instructions on how to host a giveaway and the best free and low-cost services available to help you run an online giveaway.
2. Take Part In and Encourage Your Fans to Join the June Audiobook Challenge.
- Take a photo of yourself doing the daily challenge (see chart below).
- Post the photo on Instagram, follow and tag @audiobooks and use the hashtag #audiobookchallenge.
The Audio Publishers Association will DM the daily winner around 24 hours after the original post went up.
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